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Access Thousands of Esri Demographic Datapoints in Quorum

Emma Thomas

Emma Thomas

Oct 4, 2016

With Quorum's and Esri's new partnership, advocacy professionals can now combine the full power of Esri's GIS technology and data with Quorum's legislative datasets and productivity tools.

Check out the new Esri datasets in Quorum:

 

Consumer Spending

This comprehensive database, developed by Esri, is based on a combination of the latest Consumer Expenditure Surveys (CEX) from the Bureau of Labor Statistics. The vast data ranges from an average American’s annual spending on alcohol to the average down payment on a car.

Data point examples:

  • Dating service used in the last year
  • Purchased a bicycle in the last year
  • Purchased prescription drugs in the last year
  • Purchased a refrigerator or freezer in the last year
  • Streamed or downloaded a video in the last year

 

Market Potential

Data representing goods, services, attitudes, and activities of consumers.

Data point examples:

  • Number of households in a district who have visited nytimes.com in the last 30 days
  • Number of households in a district who hunted with a rifle in the last 12 months
  • Number of households in a district who used Starbucks whole coffee beans in the last 6 months
  • Number of households in a district who spent more than $250 on eyeglasses in the last 12 months
  • Number of households in a district who went to a live theater show in the last month

 

Retail Marketplace

This dataset compares retails sales and consumer spending by industry and measures the gap between supply and demand.

Data point examples:

  • Annual alcohol sales in a district
  • Annual online shopping sales in a district
  • Annual jewelry, luggage, and leather goods sales in a district
  • Annual retail sales potential for automobile dealers
  • Annual retail sales potential for gasoline stations

 

Business Summary

Statistic summaries of the total number of businesses, sales, and employees for a trade area.

Data point examples:

  • Annual home furnishing sales in a district
  • Number of employees at movie theaters in a district
  • Number of health service employees in a district
  • Number of automotive repair and maintenance businesses in a district
  • Annual restaurant sales in a district

 

Banking Potential

This information estimates market penetration and potential for 15 savings, investment, and lending products for every block group in the United States.

Data point examples:

  • Districts’ potential credit card potential balances
  • Districts’ average percentage life insurance balances
  • Districts’ savings penetration rates
  • Districts’ home equity line potential balances
  • Districts’ retirement account potential balances

 

Tapestry Segmentation

Data on America’s neighborhoods divided in 67 groups based on the neighborhood’s socioeconomic and demographic composition

Data point examples:

  • Number of neighborhoods that are categorized as college towns
  • Number of neighborhoods that are categorized as city commons
  • Number of neighborhoods that are categorized as modest income homes
  • Number of neighborhoods that are categorized as high rise renters
  • Number of neighborhoods that are categorized as rural resort dwellers

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